Have you ever wondered why Pinterest, that virtual mood board of your dreams, suddenly asks for your birthday? It might seem like an oddly personal question for a platform primarily known for its DIY projects and mouth-watering recipes. In this blog, we’ll delve into the reasons behind Pinterest’s birthday query and what it means for your Pinterest experience.
Pinterest asks for your birthday for the following reasons:
- To verify your age: Pinterest requires users to be at least 13 years old to create an account. By asking for your birthday, Pinterest can verify that you meet the age requirement.
- To personalize your experience: Pinterest uses your birthday to personalize your recommendations and ads. For example, if you tell Pinterest that your birthday is in December, it may show you more pins related to Christmas or winter holidays.
- To comply with local laws: In some countries, Pinterest is required to collect the age of its users. By asking for your birthday, Pinterest can comply with these laws.
If you do not want to provide your birthday, you can create a private account. Private accounts are only visible to people you invite. However, you will not be able to use some of the features of Pinterest, such as seeing other people’s boards or getting personalized recommendations.
Here are some of the things that Pinterest can do with your birthday:
- Personalize your recommendations: Pinterest uses your birthday to show you pins that are relevant to your interests and age group. For example, if you tell Pinterest that your birthday is in December, it may show you more pins related to Christmas or winter holidays.
- Show you age-appropriate content: Pinterest uses your birthday to show you content that is appropriate for your age. For example, if you are under 18 years old, Pinterest may not show you pins that are related to alcohol or tobacco.
- Target your ads: Pinterest uses your birthday to target your ads. For example, if you tell Pinterest that your birthday is in December, it may show you more ads for Christmas gifts.
You can choose not to share your birthday with Pinterest. However, if you do, Pinterest will use it to personalize your experience and target your ads.
So, the next time Pinterest asks for your birthday, you’ll understand that it’s not just a random request but a way for the platform to tailor your experience and provide you with content that’s relevant to your age group. It’s all about making your Pinterest journey more personalized and enjoyable. Embrace it, and let your Pinterest boards continue to inspire you!
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